How can digital marketing help your business survive this recession?
Are you stuck with creating a marketing strategy for your e-commerce business? Do you want to know more about how digital marketing can help your business survive? Do you want to know how we do it? Then keep reading!
Digital marketing is expanding at a rapid pace. It is more affordable and efficient than traditional marketing methods
Recent research found that 37 million social media visits led to about 529,000 orders.
Facebook increases website traffic, which leads to sales of 85% of orders on average.
If you’re curious to know how your e-commerce can survive the recession, keep reading!
A solid marketing strategy
Who are your targets?
When is the right time to start?
Where do you even begin?
At this stage, we help you to analyze where your business stands and how we can help with our digital marketing.
For example, we will analyze how your current e-commerce website is and then will note down the gap. After identifying it we will create a marketing plan which includes the:
Which content to create for brand awareness? What are the primary keywords for Website SEO optimization? Which marketing campaigns will have a wider reach?
What do you need?
We will devise a proper outline based on the business nature of what you do. and devise marketing services based on it.
For example, if you are product-oriented then we can have a marketing plan with product meta descriptions along with the prices on the website with the call to action button.
If it is service-oriented marketing then we can list the services you do in a video format to gain customer testimonials and feedback for good google ratings.
This way we can help you to be more precise in your marketing strategy.
1. Website marketing

- Adding engaging content to your website.
- Using strategies to improve your visibility on Google.
- Posting on social media.
2. Paid Marketing Campaigns

With Google Analytics we can identify
- How many people visit your website daily?
- What pages will they look at?
- Do Pay-Per-Click (PPC) marketing campaigns have any effect on sales conversion?
3. Branding - Content Creation

Benefits of branding
Consistent branding boosts sales
Enhancing your customer relationships
Reduction of customer acquisition costs
Customer testimonials and feedback
Proven Case Study
With Google Analytics we can identify
- Brand consistency often boosts income by 33%.
- The lifetime value of attached clients is 306% higher.
- For an e-commerce website, the typical cost of acquiring a customer is about $58.64.
- Consumers want a brand's values to match their own, according to 82% of consumers.
4. Search Engine Optimization

So what do we do to achieve it?
Keyword Research
Identify the gaps
Action Plan
Results
Apart from this, we help you with
- Assessments for inbound and outbound links.
- Calculate the reaction times and page loading speed.
- Include metadata details and backlink scoring
- Recommendation on the improvements
5. Social Media Marketing

So how we manage social media content for various platforms
- We will post in formats for different social media platforms to appeal to all audiences.
- We make the content more engaging and interactive so that you have more followers.
- We will help you with influential marketing for better reach,
- We make videos and reels on Instagram and Facebook to feel the brand's presence.
Digital marketing has a lot to offer to e-commerce businesses. By being original, and unique, and staying current on the newest trends, e-commerce businesses can appeal to new and potential customers.
RVM Digital is a leading New Age Media and Digital Marketing Agency. We develop customized digital marketing, social media content, and search engine optimization approaches that maximize your company’s potential, increasing online exposure and revenue.